New 
Social Media Specialist, Trust
 Boston Children's Hospital | |
$58676.80-$93901.60 Annual
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dental insurance, 403(b)
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 United States, Massachusetts, Boston | |
 Aug 26, 2026 | |
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Position Summary: The Social Media Specialist (Trust) will execute social media strategies to increase brand awareness, engage
donors and donor prospects, and to achieve the organization's objectives. They will work closely with a
wide variety of stakeholders to create plans, with a focus on ROI, that drive event registration and
donations. Candidates for this role should be passionate about social media and knowledgeable about
current and emerging trends within the non-profit and consumer marketplace. They should be able to
collaborate with copywriters, designers, and video editors to produce outstanding creative work. This role requires 2 days in-person in Boston, MA and the other days are remote.
Key Responsibilities: 1. Develop and implement social media plans to achieve the Trust's goals and objectives with guidance from the director of donor channels. 2. Share best practices and provide guidance to stakeholders across the organization, helping them understand how social media might support their goals. 3. Plan and schedule social media posts, ensuring consistent messaging, branding, and alignment with the Hospital's standards and guidelines. 4. Work closely with the creative team, providing strategic plans, data analytics, and creative briefs for the creative team to use for content creation. 5. Create and curate engaging content for social media platforms when needed for event day coverage, immediate needs, or to quickly address an urgent need. 6. Partner with communications team colleagues to develop integrated promotions and campaigns utilizing social media channels and paid social tools. 7. In collaboration with the Senior Social Media Specialist, monitor social metrics and regularly reports on progress. Report on performance with an eye toward identifying trends and opportunities to improve performance. 8. Monitor Trust specific posts and respond to comments, messages and mentions as needed. Escalate sensitive issues when required. Minimum Qualifications Education: Bachelor's Degree required Experience: 2+ years professional experience in social media The posted pay range is Boston Children's reasonable and good-faith expectation for this pay at the time of posting. Any base pay offer provided depends on skills, experience, education, certifications, and a variety of other job-related factors. Base pay is one part of a comprehensive benefits package that includes flexible schedules, affordable health, vision and dental insurance, child care and student loan subsidies, generous levels of time off, 403(b) Retirement Savings plan, Pension, Tuition and certain License and Certification Reimbursement, cell phone plan discounts and discounted rates on T-passes. Experience the benefits of passion and teamwork. | |