B2B Growth Marketer

Job Summary

We are currently hiring a B2B Growth Marketer for our Shared Services Marketing and Talent Journey team, and our ideal candidate will possess a passion for building demand programs that drive measurable sales pipeline and revenue. You will own the full demand generation strategy - from campaign objectives, targeting and design through execution and performance optimization - serving as the primary driver of B2B marketing outcomes for Staffmark Group.

Essential Duties

Your Day-to-Day Leadership Includes Activities Such as These:

Demand Strategy & Program Development

• Design and implement end-to-end B2B demand generation programs aligned to sales pipeline and revenue goals.

• Build campaign frameworks, lead flows, and foundational processes where limited structure exists today.

• Translate business priorities into clear, actionable demand strategies.

Campaign Execution & Optimization (Hands-On)

• Own the day-to-day execution of multi-channel B2B campaigns, including email, paid media, social, landing pages, and nurture programs.

• Launch, test, and optimize campaigns for specific audiences, industries, and buyer stages.

• Continuously improve performance through testing, experimentation, and data-driven iteration.

Creative & Content Ownership

• Own campaign messaging, value propositions, and content development across the demand funnel.

• Write and build core campaign assets directly, including email copy, ad copy, landing page content, and sales enablement materials.

• Partner with internal and external creative resources to scale production, refine design, and ensure brand alignment without losing speed or accountability.

Measurement & Cross-Functional Collaboration

• Define KPIs and reporting to measure demand, pipeline impact, and campaign effectiveness.

• Analyze performance data to inform optimization and investment decisions.

• Work closely with sales, marketing, and operations teams to align demand programs with go-to-market priorities.

Competencies

Competencies we value for this role include:

1. Culture of Heart: Provides the tools, training, and resources to focus on the impact of being a part of the team to help each other succeed.

1. Customer Service: Effectively interacts with and meets the needs of our customers to provide the best service and experience possible.

1. Client Relationships: Builds, maintains, and strengthens relationships with internal and external clients.

1. Data-Driven: Uses data to understand impacts, implications, and makes data-backed decisions to put resources where they are most impactful.

1. Curiosity and Innovation: Demonstrates curiosity, develops new insights, considers creative approaches and applies novel solutions.

1. Accountability: Able to work independently with a high sense of urgency.

1. Adaptability: Adjusts and pivots as needed in a fast-paced, changing work environment. Has effective management skills and a proactive thinking mindset.

1. Continuous Improvement: Proactively identifies challenges and improvements using critical thinking and problem-solving skills.

1. Communication: Uses effective oral, written, and listening skills. Escalates any risks in a timely manner.

1. Detail-Oriented: Meets deadlines and produces work with minimal errors. Strong organizational skills.

1. Digital Tech Fluency: Uses and embraces technology to perform tasks and adopts new technology introduced in company operations.

1. Interpersonal Skills: Interacts positively and collaborates effectively with internal and external customers.

1. Reliability: Consistently delivers quality work on time, shows up on time, and adheres to schedules. Trustworthy and dependable.

We also desire 5 years of B2B marketing experience with direct ownership of demand generation programs, hands-on campaign execution experience, and proven ability to both develop strategy and execute independently.

Culture

The Staffmark Group Experience Is More Than Just a Job:

• Opportunity. We are proud to be a part of RGF Staffing, a Recruit Holdings Co., Ltd., company - one of the largest staffing firms in the world. As an active contributor to the company, professional development and career advancement opportunities will be within your grasp!

• Award-winning teamwork. We have earned industry-leading recognition, such as ClearlyRated's Best of Staffing Client, Best of Staffing Talent, Best of Staffing Employer, and Best Staffing Firms for Women Awards.

• A commitment to diversity and inclusion. An equitable, inclusive, and diverse work environment are critical to the mission, vision, and values of our company. We strive to foster authentic belonging for all the lives we touch. We are committed to supporting the diversity of each of our employees, and celebrating the inclusion of all types of thought, differences, and voices.

• An engaging culture. Do you do your best work when you are challenged, inspired, and having fun? Us too! That is why the tenure of our internal staff is well-above the industry average.

• Excellent benefits. Our team's health and life balance are important to us, so we offer competitive pay, cutting edge benefits, a generous Paid Time Off plan, and consistent recognition for a job well done.

• Training and support excellence. Bring your talent and commitment, and we'll provide the tools and resources you need to be successful on the job.

• Longevity and security - with over 50 years in the business and a national network of over 400 locations, we offer unlimited opportunities with tremendous growth potential.

• Learn more about us at www.staffmarkgroup.com

Required Language

Staffmark Group and our parent company, Staffmark Group, LLC, is an Equal Opportunity Employer offering employment without regard for race, color, religious creed, national origin, ancestry, gender, marital status, age, sexual orientation, sex, gender identity, disability, veteran status, or other legally protected categories.