Coordinator III, Marketing and Outreach

This job carries with it the obligation to uphold the Mission of Lone Star College (LSC) in carrying out the duties of the position. A commitment to positive interpersonal behaviors, professional communication, integrity, leadership, stewardship, respect and accountability to LSC students and employees is essential.

Cultural Beliefs

• One LSC
• Student Focused
• Own It
• Foster Belonging
• Cultivate Community
• Choose Learning

The Chronicle of Higher Education's "Great Colleges to Work For" is designed to recognize colleges that have been successful in creating great workplaces and to further research and understanding of the factors, dynamics and influences that have the most impact on organizational culture at higher education institutions.

Lone Star College has been recognized in multiple categories.

Lone Star College-University Center at The Woodlands

Lone Star College offers high-quality, low-cost academic transfer and career training education to 80,000+ students each semester. LSC has been named a 2023 Great Colleges to Work For institution by the Chronicle of Higher Education.

LSC consists of eight colleges, seven centers, eight Workforce Centers of Excellence and Lone Star Corporate College.

Lone Star College-University Center, located in The Woodlands, is a partnership with several leading universities to provide unduplicated bachelor's degrees, master's degrees and continuing professional studies. Utilizing partnerships, seamless credit transfer programs, collaborative governance, shared facilities, interactive telecommunications, and "first stop" student services, we serve as the critical link for community development and individual opportunities.

Location address is 3232 College Park Drive, The Woodlands, TX 77384.

PURPOSE AND SCOPE:

The Coordinator III, Marketing and Outreach collaborates with the LSC marketing team at System Office to develop a marketing plan for the LSC-University Centers and coordinates the implementation of the marketing plan. The responsibilities of the position include multiple websites, social media presence, designing of marketing materials (online and printed), and coordinating outreach and public relations events. Attendance at some events is required during heavy orientation and graduation times. Serves as the point of contact for students inquiring about program information and university partners needing outreach support.

ESSENTIAL JOB FUNCTIONS:

1. Develops and implements integrated marketing strategy for LSC-University Center
2. Researches and applies new trends to enhance the user experience and increase engagement on all communication platforms
3. Serve as project coordinator for major marketing events and initiatives through the University Centers
4. Supports increased offerings of university partner programs through the University Centers as well as collaborates with partners to improve student participation
5. Coordinate and maintain high inventory flow of marketing and publication materials and promotional items
6. Creates templates, navigation structures and other graphic elements
7. Coordinates messaging and visual display of all electronic advertising via the on-campus plasma screen messaging system
8. Prepares illustrations for use in publications, presentations, and the Web by using various graphic design software
9. Designs publications and page layouts according to aesthetic and branding standards, applies knowledge of layout and computer software
10. Develops and coordinates communication plan for the outreach and recruitment of students; includes student tracking, email communication, social media, etc.
11. Collaborate with college staff and administrators on outreach, recruitment, admissions, and enrollment opportunities, including attendance at related events. Also assists in hosting University Center events
12. Responsible for other reasonable, related duties as assigned

KNOWLEDGE, SKILLS, AND ABILITIES:

• Ability to adapt to a changing environment
• Ability to communicate effectively and work with diverse clientele in a team environment
• Ability to meet deadlines
• Knowledge of digital photography and graphic design skill set
• Knowledge of multiple web tools such as HTML, DHTML, JavaScript, Photoshop, Illustrator Adobe software programs and PowerPoint
• Knowledge of web and marketing analytic tools
• Strong writing, editing, project management, and attention to accuracy skills
• Excellent interpersonal skills, and the ability to work in a student-centered, team-oriented environment

PHYSICAL ABILITIES:

The work is sedentary. Typically, the employee sits comfortably to do the work. However, there may be some walking; standing; bending; carrying of light items, such as papers, books, or small parts; or driving an automobile. No special physical demands are required to perform the work.

WORK SCHEDULE AND CONDITIONS:

• Equipment used includes, PC workstation running on a LAN in a Microsoft Windows environment, calculator, phone, and other general office equipment
• Interface with internal and external contacts as needed to carry out the functions of the position
• Work is performed in a climate-controlled office with minimal exposure to safety hazards

REQUIRED QUALIFICATIONS:

• Bachelor's degree and at least 1 year of experience, or an equivalent combination of education and experience

PREFERRED QUALIFICATIONS:

• Experience in public relations, marketing, communications
• Experience with web and marketing analytics tools
• Experience with website development and mobile usability and responsiveness
• Experience in creating email engagement and social media content
• Experience working in higher education

Hiring salary range is: $48,152 - $55,375

Lone Star College provides a hiring salary range for all posted full-time non-faculty positions. Where your salary offer would fall in that range is determined by your related experience and education. Should you receive an offer of employment from Lone Star College, the resume submitted in the application process will be utilized to calculate your salary offer. The information outlined below will provide the Office of Human Resources everything needed to determine an accurate starting salary.

Your resume should provide a complete picture of your work experience. The resume should include the following information for each position listed:

1. Length of time (specific months and years) of employment
2. If the position was full time or part time
3. If the position was paid or unpaid
4. Level of degree completed including date earned.
5. Unofficial transcript for highest earned degree

Additionally, any certifications listed as required or preferred in the Lone Star College job description should be included in the resume submitted.

By joining our top-notch institution, you will enjoy being a part of an organization that offers a supportive, collegial work environment and excellent work/life balance. This includes a full comprehensive and competitive benefits package, a generous number of paid holidays and vacation days, wellness programs, tuition waiver, professional development opportunities and more.

Go to the Job Search page, click on 'My Activities' at the top of the page. Under My Cover Letters and Attachments you will click on 'Add Attachment.' Please be sure to put the Job ID# in the title once you name your file for cover letters only, unless you attached your cover letter with your resume.

If you are applying for an Instructional position (i.e. Faculty, Adjunct Faculty, Instructor), please ensure you include the following to be considered: Resume/CV, Cover Letter, Teaching Philosophy, and unofficial transcripts.

You must limit your file name for any attachment to 40 characters or less.

ALL APPLICANTS MUST APPLY ONLINE ONLY

We will not accept application material received via fax, email, mail, or hand delivered.

Postings for part-time and adjunct positions are active for the academic year. By selecting the option to receive notifications on your profile, you will begin receiving electronic communication regarding new opportunities with Lone Star College (LSC).

If selected for an interview, a recruiter will contact you by phone, or email to schedule an interview.

Lone Star College participates in the E-Verify program, under which Lone Star College provides the federal government with information from each new employee's Form I-9 to confirm that the employee is authorized to work in the United States.

More information on the E-Verify program is available at www.dhs.gov/E-Verify.

Lone Star College is an EEO Employer. All positions are subject to a criminal background check.