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Principal Digital Strategist, High Tech - Software

Adobe Inc.
United States, California, San Francisco
Oct 14, 2025

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The opportunity

Adobe is at the forefront of digital innovation, raising the bar with powerful solutions for the creative and marketing ecosystem like Creative Cloud, Experience Cloud, Firefly, and Express.

Adobe's Digital Strategy Group partners with C-level executives to shape bold digital transformation agendas. We advise on customer-centric growth strategies, GTM reinvention, and experience-led innovation across industries. Adobe has long been a catalyst for change-helping organizations unlock new business models powered by data, design, and technology.

We're hiring a Principal Strategist to lead our Software practice, the largest portfolio in our High-Tech business. You'll serve as a trusted advisor to senior leaders at top software companies and hyperscalers, guiding them through transformation initiatives to grow revenue, improve operational efficiency, and reinvent customer experience.

This is a high-impact leadership role with visibility across Adobe's executive team, product organization, and global customer base. You'll shape the future of Adobe's strategic engagements in Software, influence product direction, and elevate our presence in the market through thought leadership.

What you'll do

  • Executive advisory: Build and sustain C-suite relationships. Provide expert guidance on how to plan and execute large-scale transformation.

  • Engagement leadership: Design and deliver high-impact consulting engagements-from customer journey to GTM strategy and operating models-guiding clients to jointly define use cases, sequence roadmaps to maximize value, and plan for org readiness and change management.

  • Own your sector: Own the growth and evolution of Adobe's software portfolio in close collaboration with Sales, Technical Pre-Sales, Marketing and Customer Success. Drive pipeline development, shape offerings, and mentor a high-performing team. Share "voice of customer" insights with Product and other functions to influence product development, category vision, and marketing strategy.

  • Thought leadership: Develop original thought leadership focused on emerging trends, use cases, and innovation in software drawing from experience, research, and client engagement. Represent Adobe as a speaker at Adobe, partner and third-party industry events.

  • Sales partnership: Collaborate with Adobe's sales leadership to shape strategic deals, define value propositions, and accelerate customer success.

What you need to succeed

  • 10+ years in strategy consulting and/or client-side digital & customer experience transformation.

  • Track record of influencing C-suite leaders and cross-functional teams to take bold action by anticipating disruptive market trends and making the rational & emotional case for change (CFO business case, compelling vision, competitive risks, etc.).

  • Strong people leader who enjoys motivating & mentoring individuals to help them unlock potential.

  • Strong executive presence, workshop facilitation, and client communication skills, with ability to engage and inspire senior leaders.

  • Extreme passion for solving customer problems at all stages of their lifecycle from pre-sales to adoption and value realization.

  • Strong familiarity with technologies that enable digital experience transformation (e.g., enterprise content supply chain, marketing automation, CRM, account-based marketing, paid media).

  • Established reputation for sharing insights through published content and public speaking.

  • MBA or equivalent degree.

  • 7+ years in the Software space strongly preferred.

  • Willing to travel for customers as needed (~30% of time).

  • Location: San Francisco or San Jose offices.

Take a peek into Adobe life in this video.

Adobe believes in hiring the very best and that's why our dynamic working environment has received awards throughout the globe. Recognizing that employees are at the core of our success, Adobe recruits and retains highly qualified and motivated individuals, builds an environment where they can innovate and achieve their best, and rewards them for their performance by giving them an opportunity to share in the company's success.

When you join Adobe, you can look forward to collaborating with the most genuine people in the industry, working on projects with real purpose, and having immense pride in the products we build and the customers we support. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

Adobe is an equal opportunity employer. We hire hardworking individuals, regardless of gender, race, ethnicity, ancestry, age, disability, sexual orientation, gender identity or expression, veteran status, cultural background or religious beliefs. We know that when our employees feel appreciated and included, they can be more creative, innovative and successful. This is what it means to be Adobe For All. Learn more about our vision here.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Come create experiences that matter at a company that is recognized around the world and hear what our employees are saying about their career experiences on the Adobe Life blog

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this positionis $148,800 -- $260,000 annually. Paywithin this range varies by work locationand may also depend on job-related knowledge, skills,and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Adobe is proud to be an Equal Employment Opportunityemployer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.comor call (408) 536-3015.

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