Analyst, Analytics/ Insights

IPG Health
United States, New York, New York
100 West 33rd Street (Show on map)
May 01, 2025
Job Description About the job As an Analyst, Analytics/Insights, you'll uncover actionable insights and drive business growth through data-driven solutions. In this role, you'll design and deliver compelling dashboards, reports, and analytics recommendations, leveraging expertise in media, website, social media, and marketing analytics. Utilizing advanced data analysis, visualization, and mining techniques, you'll uncover trends, optimize performance, and inform strategic decisions. Your expertise will empower stakeholders to make informed choices, driving business success. A Day in the Life: Extract, validate, and interpret complex data sets from diverse marketing and database platforms, ensuring data quality and integrity. Utilize web and media analytic tools (Google Analytics, Adobe, DCM) and other data sources (social listening, search, syndicated data, research) to collect and summarize insights. Develop compelling reports and automated dashboards (PowerBI, Tableau) using summarized data, supporting informed decision-making. Design, implement, and validate media and website tracking tags (UTM, GTM) for accurate measurement and analysis. Analyze data to provide actionable commentary, findings, and observations, while supporting ad-hoc requests from internal stakeholders and clients. What you will need: Bachelor's degree in Marketing, Media, Statistics, Finance, Mathematics, Accounting, or Computer Science (preferred), with relevant coursework in Marketing, Media, and Data Analytics. Prior experience in marketing analytics or related fields (advertising, retail marketing, product marketing, online marketing, loyalty marketing). Technical proficiency in Microsoft Excel, PowerPoint, SQL, R, Python, UTM tagging, dashboarding tools (Tableau, PowerBI, Google Data Studio, Datorama). Strong analytical and problem-solving skills to tackle complex business challenges using data-driven approaches. Adaptability and flexibility to thrive in a fast-paced, dynamic environment and respond to changing business needs. Ability to drive business growth through data-driven insights, leveraging technical expertise and analytical mindset. Our Global Benefits: My Time Off (MTO) - our flexible approach to time off that allows you to take the time you need and enjoy it! Career Progression - we offer personalized development opportunities and clear career pathways. Health and wellbeing programs that provide you access to different services and offerings to prioritize your health. Company Savings Plans to help you plan for the future. Parental Leave benefits for all new parents. Salary $68,000 - $90,000 annually. The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications. About Solve(d) https://solved.health SOLVE(D), an IPG Health growth accelerator agency, was born from creative agency DNA and built on the premise of using the right combination of data, analytics, technology, and media to help deliver personalized, relevant omnichannel experiences across touchpoints that drive meaningful connections between brands and audiences (HCPs, Patients, Payers). SOLVE(D) is a multifaceted solutions partner - part consultancy, part data, part advanced analytics, part marketing technology company, part media agency - that fosters speed, precision, and growth. SOLVE(D)'s diverse team of consultants, specialists and practitioners apply their collective strength, leveraging the right mix of human and technical enablers, to empower brands to make confident decisions that accelerate business impact and growth. For U.S. Job Seekers It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. Salary $68,000 - $90,000 annually The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications. About the Agency https://solved.health/ SOLVE(D), an IPG Health growth accelerator agency, was born from creative agency DNA and built on the premise of using the right combination of data, analytics, technology, and media to help deliver personalized, relevant omnichannel experiences across touchpoints that drive meaningful connections between brands and audiences (HCPs, Patients, Payers). SOLVE(D) is a multifaceted solutions partner - part consultancy, part data, part advanced analytics, part marketing technology company, part media agency - that fosters speed, precision, and growth. SOLVE(D)'s diverse team of consultants, specialists and practitioners apply their collective strength, leveraging the right mix of human and technical enablers, to empower brands to make confident decisions that accelerate business impact and growth. For U.S. Job Seekers It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.